The Decentralists – Hot Topix: Under the Influence

As the Internet has grown and society has shifted from document-based identity to digital, social media has changed everything. Identity now equals influence.

Many of us may not know our neighbours, but we know our status as social media tastemakers. We’re foodies, fashionistas and technophiles. You can have any hobby and all of the sudden you have a community, and you may have incredible influence.